38% of failed startups cited running out of cash as a cause of death, the most-cited reason in CB Insights' post-mortem analysis. Many of the rest hired too much too quickly or never put the right operating structure in place. I use my experience helping small businesses and startups avoid the common pitfalls when growing.
Growth Planning
When to hire, when to contract, and which system to build next. The plan gets sized to the team and the cash you actually have.
Go-to-Market Planning
Positioning, pricing, channels, and a sales motion sized to the team you actually have. I run this work for early-stage companies today.
Operating Structure
Process, vendors, insurance, and compliance. I built these systems as a COO and as a director of operations, including for businesses serving major motion picture studios.
Technology Evaluation
A review of your back-office stack: what you are spending, where it goes, and what each tool actually does for you. I negotiate with vendors on your behalf for better terms.